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Running head: FORD FUSION CASE STUDYFord Fusion Case StudyNameInstitution1FORD FUSION CASE STUDY2Ford Fusion Case StudyQuestion 1The strategic planning for the Ford Fusion comprised six years of strategic planning,implementation and also monitoring. The three goals that drove this strategy were to grow intobeing highest producer of cars regarding volumes, offer consumers unparalleled levels of choiceand preferences and to take green offerings. Both tactical planning and strategic planning wereused in implementing the One Ford Plan. The objectives involved the capacity to adjust to thecurrent status of demand. The second objective focused on rating new product development. Thethird interest aimed at improving financial planning while the last one focused on teamwork. Thetactical phase of the strategy concentrated on suppliers, design, parts required and marketingpla ...


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