Shaping Culture
This week you learned about the importance of shaping culture and how it is a critical function of leadership.
Write a paper on organizational culture.
Address the following in your paper:
- What is culture?
- Why is it important?
- Internal integration.
- External adaptation.
- Also include a description of a culture for an organization you are familiar with. Identify some physical artifacts—such as logo, mascot, building, advertising images—associated with the company and discuss what underlying values these suggest.

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