As part of the Strategic Business Plan, you have been asked
to: This section should be titled "The Analysis of H-D's External
Environment."
Part II Internal Environment Analysis
Financial Gather the financial information necessary to do a complete
ratio analysis and the Balance Score Card (BSC) key metrics
information. If you were going to create a BSC, what would be the key metrics
you would measure in each of the four BSC areas: Perform a ratio analysis using H-D's five-year financial
performance. Interpret the meaning of the ratios and financial
performance. This section should be titled "The Analysis of H-D's Current
Strategy: Two Views." Be sure to include the ratio analysis. You
may also include other graphics to support your narrative. Competitors Based on your analysis, you must decide which two competitors
present the biggest competitive threat to H-D. Perform a financial ratio analysis for the competitors after
looking at trends in financial performance over five years, and
compare the trends to industry averages. Be sure you have a clear ranking of the industries'
competitors. This section should be titled "Competitor Analysis." Be sure to
include the financial ratio analysis. You may also include other
graphics to support your narrative.
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This assignment should be 4 to 8 pages in length.
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