Project 2: Campaign Analysis
1. The California Black Health Network was established in 1978 by African-American health professionals in San Diego, California. Initially their vision and passion was advocating for access to quality and affordable health care. In addition, their mission was to improve the healthstatus of people of African American descent in California and eliminate health disparities through legislative, administrative and media advocacy (cbhn.com). This effort awarded the organization in 1980 to hold their first statewide conference. CBHN co-founded other ethnic networks such as the California Pan-Ethnic Network (CPEHN) and they were also instrumental in creating the office of multicultural health. Initially CBHN was made up of six chapters and two affiliate organizations.
2. While establishing a name for themselves in the community, the California Black Health Network show more content
The campaign defines the environment by the areas that they tend to. Some of their current focus areas are health reform, mental wellness, boys and men of color, and black infant health. CBHN was very integral in the implementation of the affordable care act. The organization worked vigorously in informing the community about the act and what it meant to the lives of African-Americans. The infant mortality rate in the African-American community is among the highest in the nation and CBHN has brought forth communication strategies to bring critical awareness to this fact and the data concerning the epidemic. In regards to mental wellness, there is a disproportionate share of African-Americans that are affected by mental health issues in California. Thus, the California institute of mental health has asked the CBHN to host series of webinars regarding the impact of mental health to the African-American community. Within this effort, there has been an emphasis on boys of men of color as nationally they have been unjustly targeted and also face an array of mental
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