From the lectures on â€œSources of Innovative Opportunityâ€ you
must identify a business opportunity and develop a preliminary
business model defining how it will operate and prosper.
All such business opportunities need to be defined by a business plan, for two reasons:
1.Â Â Â To prove to a potential financier that the business venture is financially viable.
2.Â Â Â To act as a blueprint for the management team in establishing the business and developing it for the next three years.
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