Question
SPT 111 Milestone Two Guidelines and Rubric Overview:
In this assignment, you will explain the impact of marketing
strategies within the sports industry and the impact the career has
on success. You will also address the financial principles utilized
in the sports industry and how they influence your identified
career. This Milestone is due in Module Six. Specifically the
following critical elements must be addressed:
III. Marketing: In this section, you will examine marketing
strategies used within the sports industry and how your chosen
career supports them.
A. Describe marketing strategies and activities within the
sports industry that an individual in this career would be involved
in. For example, is this
career involved in social media? Live drafts? Community
outreach?
B. Explain how this career supports these marketing
strategies in navigating industry trends. For instance, how would
the career you chose support
strategies surrounding the trend toward mobile technologies?
C. Explain the impact this career has on attracting new
spectators, investors, and talent.
IV. Finances: In this section, you will discuss the financial
principles and business practices used specifically in the sports
industry.
A. Describe finance-related business practices and principles
that are used within the sports industry. Consider questions like
the following: How are ticket prices and salaries set? How are
sponsors and naming rights acquired?
B. Explain how these finance-related business practices and
principles have impacted profitability within the sports industry.
C. Explain which particular business practices and principles
you would be involved in with your chosen career.
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