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Analysis of Athens international airport base on annual report 2014 Avvialliance(pdf available on the web )and compare to the others airports competitors. (The case is attached below ) From the Professor in basic words for questions:1 Strategy of the airport ? 2 analysis the ownership structure of Athena airport , does it fit well with the world airport trend 3Compare Athens to the other competitors(find who are the competitors) Recommendations from the Professor : -find who are the competitors -analysis Athens airport capacity -I will assess your knowledge about airport business by this essay -articulate your judgment -do not repeat anything from the annual report -be brief and relevant -Maximum 1500 words Trick from my footnote: 1-find who are the competitor(according the airports council Athens is in group 2 :10-25 millions passengers) so competitors may be :Hamburg -Milano Malpensa-Budapest-Antalya. 2-compare the Athens annual report with the one of the competitor (find on the web side) In terms of : : EBITDA, Yield revenue per passenger,operating revenue,operating cost ,debt,revenue per share,% of outsource service ,%revenue aeronautical compare to%revenue non -aeronautical . Analyze the passenger segment :leisure , business, visiting friend and relative (that will let you organize the shop retailed, the flow and exposure) -do a SWOT analysis of Athens airport in the essay. -what is the strategy and vision of the airport in order to growth in term of runways capacity & passengers . Does the have a long term master plan flexible and review every 5 years minimum ... -identify the weak point of the airport to be developed (Hub-point to point airport -Low cost carrier-Cargo-domestic-executive) -analysis Road ,rail track , access to the airport . -Car Park availability (good revenue to an airport) -degree of environmental commitment (The Professor seems to like Singapore airport as a model)



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