Each group is to research all of these pricing methods ensuring
that you have correctly identified the meaning of these terms.
Then, you are to find examples of these methods within the
Australian market. You are to show graphic examples of advertising
or other material (this may include photographs and â€˜screen
shotsâ€™ of websites and/or advertising) to demonstrate each of
these pricing mechanisms in practice. Â
Each group is to analyse how this type of pricing may affect consumers in the short-term and the long term. (For example, does the pricing of products you identify benefit consumers and market at all times or disadvantage in some instances but offer overall advantages in the long term?)
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