The Payola Effect Beginning in the 1950s, music artist began coming out with very popular music. This music then started to spread and get heard all around the nation. The way this happened was through the radio stations. The stations would broadcast many different songs on a loop until the broadcaster would switch songs up. This led to the artist getting on the top 20 spots but at the time were not enough plays they actually wanted on air, which is where the payola effect was born. The term payola came around early in the years that would change the music industryvery dramatically. Payola was created in order for the illegal practice of payment by a recording company, so it allowed a radio station to broadcast a certain song. This even
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